In this conversation, Salvador Carranza and Avro Deb unpack the winding journey from real-estate finance to MBA-powered marketing strategist and Creative Insights Partner at global research powerhouse Ipsos. Together they dive into parenting while holding a “big job,” leadership that develops star contributors, and how emotional intelligence and transparency drive better business decisions, risk assessment and brand-building. You’ll hear practical tips on cultivating a growth mindset, staying adaptable amid rapid technology shifts like artificial intelligence and deep learning, and how a purpose-driven entrepreneurial outlook powers professional and personal success.Whether you’re scaling a startup, navigating the legal industry or simply hungry for self development and success habits, this Possiblaw episode is packed with actionable *career advice* and life lessons. Listen in and learn! 🎧✨---### Key Takeaways* Model leadership through action – why “doers” outperform micromanagers and how to nurture them.* Operate without fear by focusing on what could go *right* and owning every choice.* Parenting & performance – practical routines that keep family first while excelling at work.* Audience research 101 – decoding “consumer tension” to craft ads that break through, drive recall and action.* Growth mindset in practice – consistent small steps (yoga, meditation, continuous learning) fuel massive self-improvement.* AI vs. snake oil – where automation truly helps in market research and where human insight still wins.* Cross-industry adaptability – lessons from finance, marketing, and innovation that apply to law, legal automation, and beyond.* Culture eats strategy – how empathy, inclusion and clear boundaries build high-performing teams.* Embrace technology change without losing the human touch.* Purpose podcast mantra – leverage an *entrepreneur* mindset to thrive in any role. 👤 Guest BioAvro Deb is a marketing strategist, audience-research expert and Creative Insights Partner at Ipsos, one of the world’s largest market-research firms. His path spans real-estate finance, a marketing-focused MBA, and 15 years helping global brands optimize creative through data-driven insight. Outside the office, Avro is a dedicated yoga enthusiast, grill aficionado and proud dad committed to lifelong self help and professional development. 🔗 Connect With AvroLinkedIn: https://www.linkedin.com/in/avro-deb-61a2701/Ipsos: https://www.ipsos.com🔗 More From Salvador & PossiblawFull library of founder & transformation-leader interviews: https://joyfound.studioConnect on LinkedIn: https://www.linkedin.com/in/salvadorcarranza👉 If you’re passionate about entrepreneurship, career advice, and mastering the skills to succeed in an AI-augmented world, subscribe and hit the bell so you never miss an episode of the Possiblaw podcast!Chapters00:00 Intro03:04 Joy of Parenting with an Ambitious Job05:48 How to be Present09:57 Yoga: A Path to Mental Clarity14:33 Finding Balance: Work, Life, and Mental Health19:02 Teaching Mindfulness to Children19:27 The Journey into Marketing and Research24:56 The Journey to Creative Testing28:09 The Role of Self-Motivation and Adaptability31:34 Modeling Behavior in Leadership35:49 Navigating Challenges and Overcoming Adversity44:02 Understanding the Market Research Landscape47:41 Understanding Consumer Insights and Differentiation49:13 Logistics of Advertising Research for Large Companies49:26 The Value of Consumer Focus Groups for Small Businesses50:41 Navigating Research Choices: Quality vs. Cost51:40 Defining Advertising Effectiveness54:58 Exploring Consumer Tension in Marketing57:24 AI in Advertising: Opportunities and Skepticism01:02:59 Key Takeaways for Personal and Professional Growth
Growth Mindset Master Avro Deb talks about his journey of success!
Jul 06, 2025
PossibLaw
<div>Welcome to PossibLaw. I’m Sal Carranza, I’m a former lawyer, hence, Possib - Law. I believe developing an entrepreneurial mindset is the cheat code to success, and the future of knowledge work in the age of AI. Through our guest’s journeys, we will learn how to succeed in any project, company and role and build the skills required to leverage technology in an augmented world. Not a lawyer, don’t worry, if a former lawyer like me can figure it out, you can too. Let’s get into it. </div>
<div>Welcome to PossibLaw. I’m Sal Carranza, I’m a former lawyer, hence, Possib - Law. I believe developing an entrepreneurial mindset is the cheat code to success, and the future of knowledge work in the age of AI. Through our guest’s journeys, we will learn how to succeed in any project, company and role and build the skills required to leverage technology in an augmented world. Not a lawyer, don’t worry, if a former lawyer like me can figure it out, you can too. Let’s get into it. </div>Listen on
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